Job Description

Job Description

Job Description

Position Overview
This position is responsible for driving referral growth by building and maintaining relationships with referring physicians, advanced practice providers (APPs), and a variety of healthcare facilities.
This role is critical within the organization; therefore, the successful candidate must be a team player, hold a strong commitment to service excellence for patients and care partners, have a positive attitude, energetic spirit, and possess excellent people and communication skills.
ESSENTIAL FUNCTIONS:
• Promotes the Mission, Vision, and Values of the Practice
• Primarily responsible for executing strategic business development/networking activities, such as field outreach, community activities, exhibiting/attending conferences, special events, and physician meetings to drive referrals for the Practice.
• Manage/optimize relationships with existing referring offices and patients to facilitate repeat business and develop new referral relationships with physicians and medical staff.
• Participate in and contribute to business development & marketing project plans for execution and measure efforts by documenting all interactions to ensure revenue growth via weekly reports.
• Support design for creative marketing materials, such as newsletters, promotional materials, electronic media posts, signage, and press releases.
• Support social media presence as necessary (i/e postings, postings, responding to reviews, and connecting with the community).
• Ensure collaborative relationships exist between the Practice and referring physicians, clinic staff, referral coordinators, practice administrators, and any relevant business partners.
PROFESSIONAL REQUIREMENTS:
• Bachelor’s degree in business, marketing, communications, or similar preferred.
• Progressive sales, marketing, and business development experience in the healthcare industry required, previous physician practice experience strongly desirable.
• Must possess a proven ability to communicate with and positively persuade others.
• Experience with online marketing and social media preferred.
• Strong computer skills required (graphic design experience a plus).
• Must be self-motivated, detail-oriented, and highly organized with strong analytical and problem- solving skills.
• Strong interpersonal, public speaking, verbal, and written communication, and public speaking skills.
• Ability to independently meet with physicians and employers to market services of the Practice
SKILLS
• Skill in exercising a high degree of initiative, judgment, discretion, and decision-making to achieve organizational objectives.
• Skill in analyzing situations accurately and taking effective action.
• Skill in establishing and maintaining effective working relationships with employees, management, third-party payers, patients, and the public.
• Exceptional customer service and phone etiquette.
• Working knowledge of medical terminology.
• Computer proficiency and prior experience with Electronic Medical Records preferred.
• Ability to work in a fast-paced environment.
PHYSICAL REQUIREMENTS
• Requires frequent bending/carrying items weighing up to 50 pounds.
• Adequate physical ability including sufficient manual dexterity to perform the requisite healthcare services including computer entry.
EDUCATION
• Bachelor's degree in business, communications, marketing, health care administration or related field preferred.

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